Game Design Difficulty
GDC 2011: Pac-Man Creator Iwatani Discusses Female-Friendly Design Lessons
In a GDC 2011 presentation, Pac-Man creator Toru Iwatani said the classic game was created with a specific, underserved segment of the gaming population in mind: women. “The reasons why I created Pac-Man was because we wanted to attract female gamers,” he said. “Back then there were no home games and people had to go to arcades to play games. That was a playground for boys. It was dirty and …
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